Clair brings experience in digital marketing consulting services from startups to well established organized, from analytics reporting to e-mail marketing, to SEO. Clair has also brings experience in consulting on the business point-of-view with digital marketing startups.
Web Designer & Project Manager
- Developed websites using WordPress CMS
- Created wireframes for website development
- Executed SEO campaigns for clients, utilizing keyword research and implemented internal policies, procedures and organization measures
- Utilized technical SEO strategies for easy search engine crawling with Google Webmaster Tools and TP/SFTP, Go Daddy & Blue Host c-panel for domain and server maintenance on Blue Host & Go Daddy hosting
- Conducted web analytics for improved UI/UX
- Streamlined the communication flow between clients and the company and ensured transparency among team members along with easy access to basic information & implemented client revision form & basic client details form
- Rearranged project management tool for better transparency and access to information and brought pervious digital analytics and SEO back to the organization
- Responsible for developing responsive websites for small & medium sized companies using WordPress. Also accountable for supporting project management, new hire training, daily operations of the office and assisted in making strategic business decisions in a collaborative team environment.
- Delegating tasks to team members and organizing priorities while adhering to deadlines in a start-up freelance environment
- Accountable for evaluating website traffic for an international jewelry e-commerce site daily through an yearly basis.
- Identified opportunities for new landing pages & website traffic trends with Google Analytics and Google Webmaster Tools
- Created & maintained internal architecture documents for company websites
WEST STAR MULTIMEDIA ENTERTAINMENT
Digital Marketing Specialist
- Responsible for monitoring website traffic for “The Kim Komando Radio Show” from a monthly basis to an intraday basis, generating 12 million monthly page views.
- Identified various sources impacts traffic for other teams & key executives
- Involved in developing reports, breaking website traffic via e-mail newsletters & identifying opportunities for increasing page views
- Engaged in increasing website traffic on a daily basis & generated reports on e-mail campaigns